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Partner programme · UAE

Become a Partner

Join our network of strategic partners and grow together in the IT ecosystem.

  • No joining fee
  • Deal registration and protected pricing
  • Delivery by our Dubai engineers

Programme tracks

Four ways to work with us

Pick the track that matches how you meet clients today. Partners can move between tracks as the relationship grows.

Accountants, business setup consultants, real-estate and office-fit-out firms

Referral partner

Introduce a client who needs IT, security or cloud services. We scope, sell and deliver; you receive a referral fee on the closed contract and stay informed throughout.

  • No technical delivery on your side
  • Fee paid on signed contract value
  • Introductions tracked in our CRM with your name on the account

IT resellers, telecom agents and web agencies with their own client base

Reseller and white-label

Sell our managed IT, NOC, security and Microsoft services under your brand or ours. We deliver from Dubai while you own the customer relationship and billing.

  • Wholesale pricing on managed service plans
  • White-label reports and service desk options
  • Pre-sales engineering on your opportunities

Software vendors, SaaS providers and distributors entering the UAE

Technology alliance

Add your product to the platforms we deploy and support. We train our engineers, include you in solution designs and bring you into relevant client conversations.

  • Joint solution design and reference architecture
  • Engineer enablement and NFR licences
  • Co-marketing to our UAE client base

MSPs and integrators outside Dubai, or with a capability gap

MSP peer and subcontract

Use our Business Bay engineers for on-site work, NOC coverage or a practice you do not have, such as VAPT or Microsoft migrations. We also subcontract overflow work to vetted peers.

  • Field engineering across Dubai, Sharjah and Abu Dhabi
  • 24/7 NOC and service desk as a service
  • Mutual NDA and clear rules on client ownership

What partners get

Commercial terms and practical support

The programme is built so a partner can bring one opportunity a quarter and still find it worthwhile.

Margins and commissions

Referral fees of 5–10% of first-year contract value and reseller margins of 15–25% on managed service plans, paid on collection with a monthly statement.

Deal registration

Register an opportunity and it is protected for 90 days. We will not quote the same client through another channel while your registration is active.

NFR and demo environments

Not-for-resale licences and demo tenants for Microsoft 365, Fortinet, Veeam and endpoint platforms so your team can show, not describe.

Co-marketing

Joint case studies, webinars and events in Dubai, plus listing on our partner page and inclusion in campaigns to our client base.

Technical enablement

Onboarding sessions, solution playbooks, pricing templates and access to our pre-sales engineers for scoping calls with your prospects.

Dedicated partner manager

A named contact in Business Bay for pricing, escalations and pipeline reviews, with a quarterly call to plan joint activity.

Commission rates and margin bands are confirmed in the partner agreement and vary by track and service line.

Who we partner with

Ideal partner profiles

The best partners already sit in the conversation when a UAE business is choosing IT. They do not need to be technical.

  • Active client base in the UAE or GCC
  • Willing to make a warm introduction, not a cold list
  • Comfortable with a written agreement on client ownership
  • Registered company with a trade licence

Business setup and corporate service providers

You help companies open in Dubai mainland or free zones; they all need email, devices, connectivity and a firewall in their first month.

Accountancy, audit and legal firms

Your clients ask you about ISO 27001, PDPL and cyber insurance. We give you a technical partner to hand those questions to.

Telecom, connectivity and office fit-out firms

Etisalat and du channel agents, structured cabling and fit-out contractors who already stand in the client's server room.

Software vendors and regional distributors

Products that need a certified integrator in the UAE to design, deploy and support them for enterprise buyers.

Onboarding

From application to first deal in about a month

Four steps, one partner manager, no portal to learn.

  1. 01

    Apply and discovery call

    Submit the form below. Within three working days our partner manager calls to understand your clients, capabilities and the track that fits.

  2. 02

    Agreement and NDA

    A short partner agreement covering commissions, deal registration, client ownership and confidentiality. Most are signed within two weeks.

  3. 03

    Enablement

    Onboarding session, pricing and proposal templates, demo access and an introduction to the pre-sales engineer assigned to your account.

  4. 04

    First opportunity

    Register your first deal, run the scoping call with our engineer and close it together. Quarterly reviews follow to grow the pipeline.

Apply

Partnership application

Tell us who you are and who your clients are. Our partner manager replies within three working days.

FAQ

Partner programme questions

What prospective partners ask before they apply.

No. Referral and technology partners can be anywhere. Reseller and white-label partners are usually UAE-registered because clients contract in AED and want local support, but we work with GCC and international firms whose clients are opening in Dubai.

Partner programme · UAE

Bring us your next IT conversation

Apply in five minutes. If the fit is right, you will have an agreement, a partner manager and a registered deal within the month.

  • No joining fee
  • 90-day deal protection
  • Partner team in Business Bay, Dubai